Recording: CiderCon® 2025 Session: National Cider Month – Retail & Distributor Programming

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Speakers: Eric Phillips, Andy Mitchell, Mary Guiver, Justin Pollock, Marina Sumrada, Rachel Thomas


This CiderCon® 2025 presentation provided a comprehensive overview of National Cider Month, highlighting its significance in the cider industry and offering practical strategies for leveraging this event to boost your sales. Discover how to actively participate and enhance your visibility during this period, and understand why National Cider Month is crucial for the growth and promotion of cider. The panel featured top-tier national chain buyers who shared their experiences on how National Cider Month has influenced their sales and offered valuable insights into successful strategies for selling in major grocery chains.


Download the slide deck for both National Cider Month sessions.


Password: CC2025!